Primus Retail, one of the leading small format retail chains in India, has acquired lifestyle brand Weekender from the Jagadish Hinduja family, the owners of Gokaldas Images.
Speaking on the acquisition, Primus CEO Balaji said:“Besides expanding our retail network, we have been looking at inorganic opportunities and acquiring a brand like Weekender will help us in expanding our portfolio, allowing us to consolidate our position as a leader in the apparel and small format retail industry.”
According to the release issued by Primus, Weekender has more than 50 stores including outlets in department stores. Primus plans to renovate the existing stores and plans to add more stores in the next 12 months.The deal size was not disclosed.
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